April 2007

The ROI Guy is a guest author on Context Web’s Brain Exchange, addressing the question, “Is Google Too Powerful.”

The answer, of course, is yes. The real answer is, You Ain’t Seen Nothing Yet!

I was in New York this week, presenting at the Search Engine Strategies conference on Search and Privacy. In between sessions and some corporate sponsored drinking, I got a chance to see a taping of The Colbert Report hosted by Stephen Colbert.

During the question and answer period before the show, Stephen said he would like to rank first on Google for Giant Brass Balls.

That seems way too easy, so I decided to do some keyword research and find other words that the show should rank for. A quick check on Google shows he doesn’t even rank for Truthiness, a word he invented.

So, Colbert Nation, it’s time to do some Google Bombing campaign! It’s time to for everyone to start linking to the Greatest Living American.